week 5 eoc: Consumer and Business Buyer Behavior

the consumer buyer behavior is very complicated and very hard to acheve.dispite the difficaltys that come with having a strong bond with your customer there are companys that do it very well, apple happens to be one of them."a company that has gained a cult-like following because it somehow manages to breathe new life into every category it touches" (textbook page 136).apple has secsesfully created an experience for there customers. apples selling point is how you would look and feel using their product,as if using an apple product makes you better then someone using a windows product. even the way thay sell there product makes you feel like you know what your going into by being able to freely play and mess with the products. like i said very few companys can create this great customer bond and thats why when the economy whent bad it really flushed the sestem of the companys that couldnt create this bond. the suprising company or companys that are having this problem is the gaming industrey. the gameing industery normally has a very strong bond with its customers,i feel its because of the rising price of game that go any where from 20 to 80 dollers and now a days we have to decide if we want an 80 doller game or grocrys for the house.

week 4 eoc: business to business

having a relationship with the buyer helps and it also lets them know that they will have good sevice and it makes them feel like they are part of a ellet group. it also them trust you. a good example of companys that do this really well are Apple and GE. Apple sells to the single buyer and companys, no matter what they make you feel like a valued customer how ever big or small your problem they are there to help. just resently i had truble with a video that i had bought from itunes and it wasnt working properly so i let the know what my problem was and they gave me my money back and reported to there team to fix the video. my might have been small but they fixed it and becouse of sevive like this iam a loyal customer. so i can only how bigger companys would feel with there sevices. its all abou the relationship and its not just me saying this heres a quote from the CEO of GE, “I am proud that KTZ and GE are extending our relationship,” said the CEO of GE Transportation. (page 158 textbook)

Week 3 EOC: My Demographics

Millennials,my generation.

my generation is hashly critsized and stereotyped but like most stereotypesbit of ,there is a a small hint of truth to these stereotypes.some say that we have no work ethic and that we are to involved with are tecnology and like i said there is a hint of truth to that. i dont beileave that we all have a poor work ethic, its somthing my parents have instilled in me to always be on time and to try my absolute best on every thing i do. how ever i do think that we have become to involved with are tecnology that now it takes up most of are time and are reading and writing skills are suffering for it.   

Week 3 EOC: Making Money for Good

krochet kids

i personally love this company, they are a non profit that gos to other countrys and helps women learn the trait of krochet. the women make the product and people can buy them online and the proceds go to the women who made the product. there big seller is there hats but they do make other things. inside each hand made hat is the name of the women who made your hat. you can go on there web site and type the name of the lady who made it and find their story. the founders of this company had it in mind that if the women ever wanted to go on their own and sell what they make they could because now they have a sellable trait. the women that have made my hats are from uganda and peru and they have now started to send their kids to school and live off them selfs and have changed their lifes for the better. in fact this was said by one of the founders,
    Hartanov: "The women hand-sign all their work. We get to know the ladies pretty well and what the program does for them. One, Beatrice, was going from not having enough food to feed her family to dreaming of sending her kids to school, getting a house, starting a business and buying a car. It’s unheard of. She’s already accomplished a lot of those. She’s sent her kids to school and started her own business. Her dignity has been restored."
in a nut shell this is the good that these men do. http://tmagazine.blogs.nytimes.com/2012/03/16/asked-answered-krochet-kids/

eoc week 1: Great Customer Service

I believe that great customer service can make or break a business. If they have good customer service you will always want to come back. If the service was bad then one, you won’t come back and two, you will start to tell people that it’s not a good place to go to and that the service was bad. So not only are they losing you but you are ruining their any customers for them later on. a very good evample of good customer service is Zappos. Zappos CEO, Tony Hsieh , “Our whole goal at Zappos is for the Zappos brand to be about the very best customer service and customer experience.” page 3 of the textbook.

week one eoc: my voice

My name is Shelby I am an illustrator with a passion for advertising. As an illustrator I love to put emotion and a story on a page but I found myself getting frustrated because there were never enough mediums to express how I felt about what I was drawing. That’s when I found advertising. Advertising is what some see as wasted time on the T.V or a pop up on their computer. I see it as a way to get to know people and tap in to their emotions and make them feel or see things in a different way. Getting to push a product to a certain age group or class intrigues me and satisfies my needs to always be learning something new. Coming to the Art Institute I hope to advance my skills and learn the ins and outs of my trait. In Advertising I can put music, a story and a message in to 3 minutes and change someone’s life forever. No one ever put money down for something they know nothing about and that’s what an ad does it gives you info and shows you what it looks like and what you could look like in it, with it or wearing it.