EOC Week 9: Three great mission statements

(http://seansshowings.blogspot.com/)
(http://vegasvicphoto.blogspot.com/2012/11/business-mission-statement_28.html)
(http://sewb4us.blogspot.com/)
I found these three blog missin statments to be the better one simpley because of how they persented them selfs. with there products they showed that they cared and that they have a market of who they are selling to and know what derction they are going in with there product. in these three mission statments they describe in a clear statment what there product is. some of the gave hint to what there ads sould be like and others gave clear discripion of what it is and one of them one was funny and gave alot of humer to his product.

implementation evaluation control

"people want to be in control of their relationship with a brand"(textbook page #74)The way we plan to aceve these goals are thru ferms that will help us with fundind and the way we can keep a sort of quality control it by doing sevays and asking the people what they think and doing this every once in a while just to keep are selfs fresh and always up to date with not only the qualit of are product but also with how we market are selfs and distribution of our product and doing anything we can to help pervent are product from getting a bad name as well as prevent us from fading from the publics eye."Results are difficult to measure and control"(textbook page #145)" we always need to be a head of the cerve and strive to be different and revolutionary with are one of a knid product. "customers initiate and control the contact"( textbook page #460)You always see these products that come in as a fad and quikly fade away with in a few years so we have to consantly be woking on are self and asking if are product is still what the public not only wants from us but also if we are living up to the name we have made are selfs up to be as, and if not then somthing needs to change but we just cant fall behind the times.thank you and i hoped you wil see what we do in are product as much as we do.

price

"Today’s squeezed consumers are seeking greater value—just the right combination of good quality and service at a fair price."(textbook page #95)The price for my product will very because of size. so with that being said a large bag will be 3.99, and the cost for one that you would find in a vendin machine would cost 1.25.But of corse the stores have controll of the price once they have bought the product from us but to keep the price from spikingonce it leaves us we will print how much the bag actualy cost. we find that this is the tipical cost for a bag of chips or in are case crisps and we think that this is fair."stock price increases as many consumers have passed up the higher-end goods"(textbook page# 35)

distribution

Distribution is important to us simply because thats how people will purches are product and thats also the way the word will spred on how amazing are product is. so be plan to distribute are product to specality stores such as Trader Jose and BevMo to just get people talking then after that we will try and expane are product to more main streem stores such as the local grocary stores and to big liquer stores then with peolpe behind are product we will make it more accessable thru gas stations and vending machines that are in small bars. thru all of this we just want everyone to get the chance to see how good are product is and have them decide for them selfs because thats the true seal of aproval to us is that the real people love are product and that will also help distribution and sells."It can spur growth through marketing mix improvements—adjustments to its product design, advertising, pricing, and distribution efforts."(textbook page #46)

promotion

"Developing separate marketing plans for the separate segments requires extra marketing research, forecasting, sales analysis, promotion planning, and channel management."(textbook page #188)How we plan to promote this product is to of course advertise for it, in such medias such as comercals, magazine ads and maybe some billbourds. Are  slogan "because no great story ever stated with a vegtable" i think that it fits simply because people that socialy dirnk tend to have alot of storys that are normally not normal and always have something crazy happen to them. so it gives the story that the product is to go hand in hand with a alcaholic beverage. the comercals will show people having a good time and having wired things happen to them just like the story on the back of the crisps. so it shows people that if they buy are product there going to have a good tome and that maybe some crazy things will happen to them as well but good crazy things that will make for a good story next time."Finally, the company designs promotion programs that communicate the value proposition to target consumers and persuade them to act on the market offering."(textbook page #31)

product

"The blog provides a community in which customers can receive tips and share views on money-saving practices and products."(textbook page #8)Our product is simple, we have created a tasty salty smokey snack to go with your favorit adult beveage. In the US they would be known as chips but since we seeked flovors form england they well be called crisps. they will be a baked thick cut of potato seasoned with a smokey meat and gravy flovor this is why they were given the name Bangers and Mash. they are baked so they are some what healthy for you but because of the flavoring it ads salt and fat back into to the snack and this is why they are perfect for when get to gethers that also have alcahol."The blog provides a community in which customers can receive tips and share views on money-saving practices and products." (textbook page #462)

target market strategy

"The art and science of choosing target markets and building profitable relationships with them"(page #9) we plan to maket the younger crowed simply because we would like to product to pair up with alcohalic bevriges and of course the legal drinking age is 21. we plan to reach these people by promoting our selfs in ads that also show liqur in the picture. so your probly aking how we are gettin the word out there well we will do this be airing our ads at a later time and on more adult programing shows such as FX, Comedy Central and adult swim. we will promote more to men because as we know men are the one s that snack the most but we also have to promote to women simoply because if theres a party the one that buys most of the things for the house hold tend to be women. slogan "because no great story ever stated with a vegtable""Strengths include internal capabilities, resources, positive situational factors that may help the company to serve its customers and achieve its objectives."(textbook page #53)